Friday, 26 August 2011

More Money, Less Problems


"The Total Money Makeover: A Proven Plan for Financial Success" 
by Dave Ramse
Bottom line- buy this book. Financial stress is THE biggest threat to our nation (and a lot of people!) right now. People are running scared every day as unemployment increases, the value of a dollar decreases and high paying jobs are disappearing. This book outlines everything you need to know and do to go from bankruptcy to financially fit. 
(Sidenote: If you have not read or heard of Dave, you will like him because he brings a southern down home common sense to his work. My grandmother was from Georgia and had a 5th grade education and she had more southern common sense than anybody I have ever met. Dave is the same way.)
Now I answer, why is this important to me? I'll start with this. Divorce rates in this country are north of 50% and the number one cause is financial stress. Dave talks about women having a security gland and the necessity for financial security. When the future is uncertain, women tend to be affected more than men. Dave discusses how to handle this a bit in this book and in much more detail in Financial Peace University. What ever happened to peoples' WORD? There were 1,593,081 bankruptcy cases in 2010. Yikes.
I think my grandparents are happy to be in the next world because SOME people in this country have lost their self-respect and have huge entitlement problems. I don't like making sweeping judgments and I understand that some bankruptcies are inevitable due to medical issues or trauma. I have no problem with that. But I will say there are a ton of lazy people thinking they can just wipe the slate clean and start over. Worse than that, they have done it more than once. This is like a part-time Catholic cheating on his wife but asking for forgiveness at Sunday mass each week. He figures he can just start over. This is a bad thing......and it doesn't work like that.
For the sake of time, I will highlight certain sections and the myths that Dave outlines ti get you to financially-fit status.
1. Financial Fitness is 20% how-to and 80% behavior. The concepts are really simple but it is the behavior that is hard. I can outline a diet and fitness plan for anybody in 5 minutes that will produce results. The question is will it produce results for you - i.e. will YOU do the work??????? Shocking Stat: 90% of Americans buy stuff they CAN NOT afford.
2. Emergency Fund - How many people have 3 to 6 month's worth of funds available in case of an emergency? I was really lucky to grow up with a financially astute father (thanks, Dad!). I thought I was 5 years old again reading Dave's book because all the things taught in the book were taught to me at an early age. I realize that not everybody is that lucky. The horrible statistic is that most Americans are 2 weeks away from financial collapse.
3. Dave outlines a myth that is very real. They myth is that if you loan money to a friend or relative, you are helping them. In reality, if you loan them money, the relationship will be strained or destroyed. The only relationship that would be enhanced is the kind resulting from one party being the master and the other party being the servant.
4. Golden Rule: The borrower is always slave to the lender.
Dave has a mindset saying: You need to be Gazelle intense when it comes to your financial fitness. You need to recognize that it is your behavior and your focus that will dictate if you become financially fit. 
If you are in a financial mess then the "how to" steps outlined in the book- WORK.
1. Create an emergency fund.
2. Tackle your debt.
3. Save 15% of your money
4. Eliminate all payments
5. Give
6. Imaging a life with no payment and all income.......Victory!!!
These 6 simple steps are easy to understand but hard to follow. As you know, most people will not follow these steps. This is why people gamble, and play the lottery. One of Dave's rants which I agree with is - "The lottery is a tax on the poor and people who can't do math."
Remember - "Where focus goes, energy flows" If you are in a financial mess then I recommended that you start with this book and change your mind set to fix the problem.
To live like no one else so you can later live like no one else is a brilliant saying. This basically means that you need to be disciplined and sacrifice now to have financial freedom and security later in life. Remember that if you are nervous about your finances now, it will only get worse as you get older. Most people do not think about their health and energy until they start to lose them. If you HAVE TO work into your 70's because you don't have money then that is a horrible thing. If you work in your 70's because you love it and DON'T have to then it is a blessing. Which do you want?

Joe Mosed invites you to subscribe to http://www.successprogress.com to receive free video book summaries. Our vision at Success Progress is to provide relevant & meaningful content to our user community. To view the video summary of this article please visit http://www.youtube.com/successprogress
(c) Copyright - Joe Mosed / Success Progress All Rights Reserved Worldwide.

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Thursday, 18 August 2011

Are we there yet? Are you there yet? Just 4 Hours.


When I picked up "The 4-Hour Body" by Tim Ferriss, I'll be honest- I was pretty skeptical. Highly skeptical. Yeah, there are quick fix diets all kinds of other garbage that promise unrealistic results in an unrealistic amount of time. Eat cookies and lose 100 pounds? Really. Needless to say, this book is NOT one of them. I have great respect for the way Tim thinks. He is probably the best at "Smart Working". The initial thought about the book was this guy is probably lazy - far from it. And with that being said, this is a must read. I'll continue...
What makes it so good is Tim himself is the human test dummy. He does not recommend anything he does not try. You "gotta" respect that especially when you see what he tries. And this is important to me for a number of reasons.

The overriding reason this is important to me is because Tim cuts through the crap and all the misconceptions out there and provides real results to fat loss, muscle gain, strength training and nutrition. The best part is the interview with Nina Hartley. Since I need to keep this somewhat G-rated. When you read it, you'll know what I mean. Moving on.
1. 80/20 Rule - I am kind of a numbers geek. Pareto was an Italian mathematician and this is his rule. Basically it says 80% of the results comes from 20% of the work. If you combine efficiency and effectiveness, then the 80/20 rule has compound effects. The one weakness here is that you can become very efficient at in-effective work thus you need to evaluate what is in-effective and stop doing it. There is nobody better at this than Mr. Ferriss.
2. Parkinson's Law - This is outstanding. Basically it says that a task will swell in "perceived" difficulty as the time allotted lengthens. You can get a term paper done in one night, or you spend all term working on it. The difficulty of the project only seems more difficult by name - i.e. TERM Paper. To use this law effectively you need to focus on good- NOT perfection. Thus, you can get 95% effectiveness in 1 month, opposed to 100% effectiveness in 5 years. This is where this law has real value.
The 4-hour Body is packed with 600 pages of great material. Since I don't want to make a 10 hour video that nobody will watch, I will profile three core concepts on fat loss in the book.
1. Subtracting Fat - I picked this one based on sheer popularity. With the growing obesity issues in this country, I figured let's start with the most popular. Contrary to popular belief, cutting out fat does not make you lose weight. Tim profiles his "Slow Carb Diet" which does work. You can melt fat away by eating protein and vegetables the way he outlines it. In Tim Ferris fashion, he takes it to the extreme and profiles other ways to ignite fat burning. The hormonal responses to carbs, protein and fat are different. The real key here is three things:
1. 1,000 calories at 90% fat = weight loss of .9lbs per day
2. 1,000 calories at 90% protein = weight loss of .6lbs per day
3. 1,000 calories at 90% carbohydrate = weight gain of .24 lbs. per day.
Thus different sources of calories equal different results. Note: He does not promote "No carbs". This is a bad idea as the Atkins Diet of old shows. When people cut out all carbs, they lose weight but once they go back, they tend to put more on.
2. Consistent Tracking - This is simple but effective. People suck at creating new beneficial habits. That is why every diet fad always becomes a best seller because most people will not stick with one thing. To get around this, people need to see measurable results fast. The only way to do this is to track it. Track progress, cut yourself some slack, and you will see results over time.
3. Thermal Load - If you run a marathon you burn roughly 2,600 calories. A marathon is roughly 4 hours of running. Remember Michael Phelps? When training for the Olympics, he consumes 12,000 calories per day. This means that he would have to work 16 hours or the equivalent to 4 marathons every day. How come he did not balloon up and gain weight? The concept here is thermal load. Running a marathon gives you a burn of 2600 calories while working out in an 82 degree pool for the same 4 hours will burn an EXTRA 4000 calories. I guess we just kicked up the pool membership dollars......
I realize this summary does not scratch the surface on how good this book is but for the sake of time, I need to keep it short. Some other great topics covered in the book if you are interested are:
1. Gaining muscle mass and loosing body fat.
2. Increasing strength by working out LESS.
3. Six minute abs
4. How to gain 34 pounds in 28 days without Steroids
5. Reversing Permanent Injuries
One thing you can take away from this book is having a minimalist approach. One thing that shines throughout the book is the minimal amount of exercise that is required for extraordinary results. This is counter-intuitive and goes against the grain. This does not mean that the exercises are easy. That is the difference. Most strength and size work requires negatives and failure training. I have used several of these methods in the past and can say they do work. Depending on your goals, you can pick what to work on.
Joe Mosed invites you to subscribe to http://www.successprogress.com to receive free video book summaries. Our vision at Success Progress is to provide relevant & meaningful content to our user community. To view the video summary of this article please visit http://www.youtube.com/successprogress
(c) Copyright - Joe Mosed / Success Progress All Rights Reserved Worldwide.

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Look for ideas - "You do not have to be Einstein to have a break through idea"

Free Book Summary One Simple Idea - By Stephen Key

 Stephen Key was a mentor to Tim Ferriss. If you are not familiar with Tim, he wrote two bestselling books, The 4 Hour Work Week and the 4 Hour Body. One Simple Idea is a "how to" book on licensing your ideas. Licensing is one of the most lucrative business models in the world. Think about these companies, Microsoft, Oracle and Apple. These companies all license their ideas and make more money per person than 99% of all other companies. I am a big fan of Real Estate but if you need to make money with less risk and less capital requirements, then licensing is the way to go.

Why is this important to me?
Most people are not familiar with the power of licensing and royalty checks. This book shows you how to do it and I will expand on the why.

Why licensing? I have had several businesses and I can tell you that licensing is by far the most lucrative of all. When you own the IP (intellectual property), your marginal revenue of the next license sold is infinite. That is a very good profit margin by anybody's standards.

Inversion is one of the most powerful learning strategies in the world. Inversion means to look at the opposite or reverse of something. I told you above that Licensing is one of the best models out there. Let's use inversion to show you why. When you sell somebody else's stuff, you are only as good as your next sale. This means that no matter what, you have to buy what you sell every time. Thus your gross profit can be anywhere from 0% to 50% based on your cost structure and the competition level. This is what Wal-Mart does. Note that they are the best cost cutters in the world and competing with them head on would be a disaster.
Let's suppose you are a consulting or service based company. Again, you are only as good as your next consulting gig. I know that consultants make a ton of money but for every hour they consult, they lose that hour of opportunity to do something else. Thus you are trading hours for dollars.

One Simple Idea is packed with great information and Stephen's 10 step plan that shows you how to do it. We will touch on a few points.

First of all, there are two major reasons to license. Number 1 is royalty checks. You can make money while you sleep. Now you are NOT trading dollars for hours because you can be doing something else and still receive checks. Number 2 is omnipresence. You can do this from anywhere in the world. You do not have to be handcuffed to a desk in some vaulted locked building. All you need is a computer and ideas.
Stephen outlines several key factors to being successful at licensing. For the sake of time, I will highlight a few of the topics in this review.

1. Look for ideas - You do not have to be Einstein to have a break through idea. If you have ever been shopping, then you can come up with ideas. The key here is to focus on thins that really annoy you. If they annoy you then maybe they annoy others. This is a starting point for a new idea. Think about problems and come up with solutions. This also gives you a reason to go shopping.

2. Prove your idea - The traditional licensing model works like this. Find an idea, build an expensive prototype, spend a small fortune for patent protection and hope it sells. This is why most people don't think of licensing as a viable career because the barriers APPEAR too big to bridge. Proving your idea before you spend any money is now easy to do. Google has built in traffic. It is a ready-made platform for idea creation and proof. One simple way to do this is to create a video of your idea and ask for feedback. You can do this for a few hundred dollars. This process alone will save you tons of heartache and money. You need to prove the idea before you do anything else.

3. Protect your idea- Contrary to negative belief; most companies do NOT want to steal your idea. The traditional way to protect your idea was to submit for patents. This is a very expensive endeavor. One thing Stephen points out to avoid this is a PPA. This is a provisional patent application and costs $110 to submit. This gives you Patent Pending status which is all you need for 1 year to prove your idea and get it to market. This one concept can pay for this book 5,000 times.

4. Pitch your idea - If you decide to bring your idea to market then you need to be schooled in business. This means you need money, management, and accounting, production, sales and marketing. Then after you have all this, you need customers. This is like a beginner climbing Mount Everest in the winter time. The odds all point to your death with this approach. Pitching your idea to the big guys is the way to go. They have the name brand, infrastructure and distribution channel to hit millions of people NOW. Pitching your idea is the best way to go and causes the most fear. Everybody hates to cold call but this is required for you to pitch your idea. This is much easier than it seems because companies want new ideas and that is the hook for you to get in.

One Simple Idea is an outstanding guide to help you turn your ideas into a royalty check.
I hope you have found this short summary useful. The key to any new idea is to work it into your daily routine until it becomes habit. Habits form in as little as 21 days. One thing you can take away from this book is the PPA. The biggest obstacle to ideas coming to market is the shear cost of getting protection and the fear of somebody stealing your stuff. For $110, you can protect it for one year and if it makes you money then you can protect it longer. Remember, in this game, the first to market wins.

Joe Mosed invites you to subscribe to http://www.successprogress.com to receive free video book summaries. Our vision at Success Progress is to provide relevant & meaningful content to our user community. To view the video summary of this article please visit http://www.youtube.com/successprogress

(c) Copyright - Joe Mosed / Success Progress All Rights Reserved Worldwide.


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Sunday, 14 August 2011

Billion Dollar Lessons – What you can learn from the most inexcusable business failures of the last 25 years – Written by Paul Carroll & Chunka Mui


Intro: Billion Dollar Lessons – What you can learn from the most inexcusable business failures of the last 25 years – Written by Paul Carroll & Chunka Mui Billion Dollar Lessons is a must read for any business owner that wants to sustain and grow the business. In a separate video summary, I profiled Good to Great by Jim Collins. This book profiled companies that outperformed all others in their category for 15 years. This book looks at Good to GONE or basically the opposite. In any endeavor it is imperative to study the negatives as well as the positives to gain true understanding. Example: In mixed martial arts (UFC stuff) you see this all the time. You have the top strikers (boxers, kick boxers) that may be in the top 5% of their category and they lose the fight in the first two minutes to a great Jujitsu fighter who was more well rounded. This happens because the striker did not study the full game and his weaknesses. Billion dollar lessons profiles horrific business mistakes that anybody can learn from.

Why is this important to me?

Simple!!! The methodology of studying inversion is critical to true understanding. Charlie Munger, the vice chairman of Berkshire Hathaway and Warren Buffet’s partner has one paramount saying and that is “INVERT”. Alfred P. Sloan was the excellent leader of General Motors in the heyday of that company. In a meeting, he asked a simple question regarding decision making. Are there any opinions against this decision? Everybody said no that they agreed with the decision to move forward. Mr. Sloan ended the meeting by saying, come back to me when you don’t agree so we can truly understand the implications. Constructive Conflict is a good thing when making decisions. In the book, there is a profile of the Devils Advocate. In the Catholic Church, they have the Devils Advocate and the purpose is to make sure that the decisions made by the church are good for the church in the long run. The Devils Advocates job is to create constructive conflict to elicit debate. Debate always leads to better decisions.

Billion Dollar Lessons is packed with great war stories on destructive strategies. In studying Good to Gone, I will profile three type of growth strategies outlined in the book.
I need to make a side note here. Be careful when investing in companies with white night CEO’s that are adamant on growth for growth’s sake. This is the destructiveness outlined throughout the whole book.
1.Market Synergies– This is a concept of selling additional services to an existing customer base. With discipline this can have positive effects but most of the time it results in a weak and convoluted strategy that results in losses. The idea is simple – the whole is greater than the parts 1+1=3. Remember the AOL Time Warner merger? 1+1= Destruction. The real problem in this strategy has to do with integrating the companies. Most executive teams don’t study the cultural implications of the integrated company so in the end it is the EXECUTION that fails. Billions lost!!!!!!

2.Market Roll ups– In theory, this is a great strategy. If you look at ADT (the security firm), they grew buy buying independent businesses all across the country. The idea was to streamline the operations and centralize all the back office operations. Sounds like a great idea and if the culture and execution is planned then it is a good idea. The problem with this was that they purchased independent businesses at a fast pace. If you have every tried to manage an
entrepreneurial person through corporate management then you know this is like herding cats. Worse than that, try doing it in mass with all the different personalities. Most business owners go into business to be free of the corporate world and do their own thing. With that premise, you see the issue. Again this comes down to CULTURE and EXECUTION. The two taken lightly results in failure. I have made this mistake on a really small scale in my own business and of course lost money. (I read this book after that decision…………..)
3.Financial Engineering – Gotta love aggressive CFO’s – aka ENRON. This is not to say that all companies that utilize these techniques end in fraud but once an aggressive growth plan starts then it is tough to stop it. A local Michigan example is good to profile here. A company called Lason was actually doing a market roll up as outlined in number two. They were growing leaps and bounds and using their stock to buy independent businesses. The growth & debt were piling up but since the stock was performing everything was fine. Once the stock hiccupped then the house of cards fell. This ended in bankruptcy. I tell this story because again I invested in the stock and received everything but the kiss.


Billion Dollar lessons read at the right time would have saved me a ton of headaches along with some green backs. Unfortunately I can only change my future behavior because of this great book. The past is the past.
You will get a lot out of this book so I suggest you read it.
I hope you have found this short video summary useful. The key to any new idea is to work it into your daily routine until it becomes habit. Habits form in as little as 21 days.
One thing you can take away from this book is to encourage Constructive Conflict. This technique will result in better decisions throughout your life and career.
If you enjoyed this video then please do not hesitate to pass it along and if you want more detail then click on the link below and purchase “Billon Dollar Lessons”

Thanks for watching and have a great day!
Joe Mosed
Success Progresss.com

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Wednesday, 10 August 2011

The Cashflow Quadrant is a very important concept that people need to cement in their memory if they want to get a handle on financial freedom.

 
Free Book Summary - Unfair Advantage: The Power of Financial Education - Written by Robert Kiyosaki

Robert Kiyosaki has one glaring message. The U.S. needs financial education. Right now our education system is broken and nothing is being taught that prepares people for financial freedom. All of Robert's books are good and teach basics about financial education and the need for continuous learning. Rich Dad / Poor Dad is another famous book by this author. We will profile that book in a separate summary.

The Cashflow Quadrant is a very important concept that people need to cement in their memory if they want to get a handle on financial freedom. The quadrant consists of the following:

1.) E - Stands for employee
2.) S - Stands for small business or self-employed
3.) B - Stands for big business (500 employees or more)
4.) I - Stands for investor
Traditional education prepares us for the E and S quadrant. The mantra has been go to school and then college to hopefully get a good job and save in a 401K for retirement. As many of you know this is not a good model in this day and age. On a side note, I was very fortunate to grow up with an excellent financial teacher. My father taught the principles that Mr. Kiyosaki teaches in his books Rich Dad / Poor Dad, The Cashflow Quadrant and this book Unfair Advantage. I can also tell you that most people are financially uneducated. Authors like Mr. Kiyosaki as well as Dave Ramsey are really needed and our doing what should be taught in our school system at a national level.

Why is this important to me?
This can be answered by asking a few more questions. Do you know the difference between good debt and bad debt? Can you define an asset and liability in simple terms?

Do you know there are three types of taxes for income?

If you are unclear on any of these then you need to read this book. In short form, I will answer all of these questions. Good debt is anything that spits of positive cash flow and increases in value. Thus if you have a debt on a rental house that yields positive monthly cash flow then that is good debt. If you have credit card debt that you don't pay off each month then that is bad debt. In a nutshell, good debt makes you money and bad debt costs you money.


Assets and liabilities! Anything that generates positive cash flow is an asset while anything that costs you money is a liability. Example: A business that generates monthly profit is an asset. Your home is a liability. I know many of you will disagree with this but your home costs you money each month. This is not a bad thing but because you need a place to live but it is a liability.

The three types of income include: Ordinary, Portfolio and Passive. We will get into more detail on how these play a role in your financial freedom later in this summary. This book is important to you if you want to be financially free and escape the rat race of running out of money before the end of each month.
There are several examples and details outlined in Unfair Advantage but for the sake of time we will cover each in summary.

1.Knowledge - Knowledge put to use equates to power. There are several ways to make money be it in a business, real-estate, stock market, content creation, licensing deals, internet marketing or several other endeavors. The point here is that nothing happens without educating yourself. Warren Buffet the second riches man in the world is known for his constant reading and learning abilities. The premise of Unfair Advantage is with very high financial education, money flows in rather than out. You can pay zero in taxes and earn millions with very low risk by using other people's money in good or bad economics. This creates an extreme unfair advantage.

2.Taxes - Taxes are government incentives to get people to do what they want them to do. Thus because businesses create jobs and wealth, they have tax strategies as incentives to keep the economy going. There is one huge premise that people need to understand. I will lay out the difference. When you are an employee, you work, pay your taxes and then get your money to pay your expenses. When you are a business, you work, pay all your expenses and then pay taxes on what is left. This is totally legal and can boost rates of return legally. Remember one thing - Tax avoidance is prudent while tax evasion means jail time.

3.Debt - Good debt creates true wealth by allowing you to use OPM (Other People's Money). This is very powerful and requires discipline. This is one area I
wish this book talked about in more detail. Please note that debt used wisely can create leverage and unlimited wealth. To much debt used wrong can create financial ruin. Also, know that 85+% of the U.S. population has too much BAD debt. This is not what we are talking about. This needs to be taken care of as well to truly achieve financial freedom. The use of debt is an advanced strategy and needs to be used wisely which requires financial education.

4. Risk - The biggest risk in investing comes from the financially uneducated giving their money to financial planners and hoping things work out. This by far has caused large losses for people. Inflation is running rampant right now even though the government says it is not. This is a bigger risk for savers than taxes. Saving money as an investment is a bad idea because over time the value is eaten away through inflation. 401K's and mutual funds along with diversification are all pitched as NOT risky. This is furthest from the truth. 1. Mutual funds are subject to double taxes as well as fees which eat away at your returns. Also, you are not in control of your money. Note: This does not mean that ALL funds are bad. This is where financial education comes in. Several financial planners will tell their customers to diversify. According to Warren Buffet - "Diversification is a protection against ignorance."

5. Compensation - The rich don't work for money. Think about hard work for a moment. If you work overtime then you are trading hours for dollars. The problem becomes that your marginal tax rate increases as you make more ordinary income. Your overtime is taxed higher as you work more. I am not against hard work. Just make sure you couple it with SMART and RIGHT WORK as well. The rich work to buy assets that create cash flow. Your goal should be to have your money work harder than you do and make you more money as soon as possible.
What asset will pay for your liability? This concept was first covered in Rich Dad / Poor Dad. This simple question changes the whole frame of mind and if people followed it then they would be in much better shape financially. This means that if you want a new boat then what asset will pay for the boat? Once you grasp this simple idea then your world will change.

I hope you have found this short video summary useful. The key to any new idea is to work it into your daily routine until it becomes habit. Habits form in as little as 21 days. I highly recommend ingraining the knowledge of compounding in your head. Answer the following correctly and you understand the power of compounding. Would you rather have $1,000,000 cash today or a penny doubled daily for 31 days?

You can email me at jmosed@successprogress.com with your answer.
Thanks,
Joe Mosed
Success Progress.com
Our vision at Success Progress is to provide relevant & meaningful content to our user community. To view the video summary of this article please visit http://www.successprogress.com/videos/unfair/


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Monday, 8 August 2011

"The 4-Hour Body" - Written by Tim Ferriss

Intro:
The 4-Hour Body An uncommon guide to rapid Fat-Loss, incredible sex, and becoming superhuman– Written by Tim Ferriss
When I picked this book up, I was very skeptical about the contents. There are quick fix diets and all kinds of other garbage on the market that push - do nothing and lose 100 pounds. Needless to say, this book is NOT one of them.
I have great respect for the way Tim thinks. He is probably the best at “Smart Working”. The initial thought about the book was this guy is probably lazy – far from it. What Tim strives for in this book and his other excellent book 4-Hour Work Week is to pack action and knowledge into a small amount of time for the maximum results. Depending on your health goals, this book is a must read.
What makes it so good is Tim himself is the human test dummy. He does not recommend anything he does not try. You “gotta” respect that especially when you see what he try’s. You need to read this book.

Why is this important to me?
I thought about this because when I heard about this book, I really did not give it a second thought. I read the 4-hour work week and then had to read this book because that one was so good. This book is important to you because Tim cuts through the crap and all the misconceptions out there and provides real results to fat loss, muscle gain, strength training and nutrition. The best part is the interview with Nina Hartley. Since I need to keep this somewhat G rated, I will let you read it and see what I mean.
                        1.80/20 Rule – Most of you don’t know me but I am kind of of a numbers geek. Pareto was an Italian mathematician and this is his rule. Basically it translates to 80 percent of the results comes from 20% of the work. If you combine being efficient and effective then the 80/20 rule has compound effects. The one weakness here is that you can become very efficient at in-effective work thus you need to evaluate what is in-effective and stop doing it. There is nobody better than that then Tim Ferriss.
                        2.Parkinson’s Law – This is outstanding because I have not herd it before reading Tim’s books. Basically it says that a task will swell in “Perceived” difficulty as the time allotted lengthens. In a nutshell, you can get a term paper done in one night or all term. The difficulty of the project only seems more difficult by name – i.e.


Term Paper. To use this law effectively you need to focus on good and NOT perfection. Thus you can get 95% effectiveness in say 1 month opposed to 100% effectiveness in 5 years. This is where this law has real value.

The 4-hour Body is packed with 600 pages of great material. Since I don’t want to make a 10 hour video that nobody will watch, I will profile three core concepts on fat loss in the book.
                        1.Subtracting Fat – I picked this one based on sheer popularity. With the growing obesity issues in this country, I figured lets start with the most popular. Contrary to popular belief, cutting out fat does not make you lose weight. Tim profiles his “Slow Carb Diet” which does work. You can melt fat away by eating protein and vegetables the way he outlines it. In Tim Ferris fashion, he takes it to the extreme and profiles other ways to ignite fat burning. The hormonal responses to carbs, protein and fat are different. The real key here are three things:
                        1.1,000 calories at 90% fat = weight loss of .9lbs per day
                        2.1,000 calories at 90% protein = weight loss of .6lbs per day
                        3.1,000 calories at 90% carbohydrate = weight gain of .24 lbs. per day.

Thus different sources of calories equals different results. Note: He does not promote “No carbs”. This is a bad idea as the Atkins Diet of old shows. When people cut out all carbs, they lose weight but once they go back, they tend to put more on.
                        2.Consistent Tracking – This is really simple but very effective. People suck at creating new beneficial habits. That is why every diet fad always becomes a best seller because most people will not stick with one thing. To get around this,


people need to see measurable results fast. The only way to do this is to track it. Start tracking progress and cutting yourself some slack and you will see measurable gains that are long lasting.
                        2. Thermal Load – I have never considered this concept but putting the numbers to it makes good sense. If you run a marathon you burn roughly 2,600 calories. A marathon is roughly 4 hours of running. Remember Michael Phelps? When training for the Olympics, he at 12,000 calories per day. This means that he would have to work 16 hours or the equivalent to 4 marathons every day. How come he did not balloon up and gain weight? The concept here is thermal load. Running a marathon gives you a burn of 2600 calories while working out in an 82 degree pool for the same 4 hours will burn an EXTRA 4000 calories. I guess we just kicked up the pool membership dollars……

I realize this summary does not scratch the surface on how good this book is but for the sake of time, I need to keep it short. Some other great topics covered in the book if you are interested are:
                        1.Gaining muscle mass and loosing body fat.
                        2.Increasing strength by working out LESS.
                        3.Six minute abs
                        4.How to gain 34 pounds in 28 days with out Steroids
                        5.Reversing Permanent Injuries

I hope you have found this short video summary useful. The key to any new idea is to work it into your daily routine until it becomes habit. Habits form in as little as 21 days.
One thing you can take away from this book is having a minimalist approach. One thing that shines throughout the book is the minimal amount of exercise that is required for extraordinary results. This is counterintuitive and goes against the grain. This does not mean that the exercises are easy. That is the difference. Most strength and size work requires negatives and failure training. I have used several of these methods in the past and can say they do work. Depending on your goals, you can pick what to work on.
If you enjoyed this video then please do not hesitate to pass it along and if you want


more detail then click on the link below and purchase Tim’s book “The 4-Hour Body”
Thanks for watching and have a great day!

Thanks,
Have a great Day!

Joe Mosed
Successprogress.com

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Three Ts that small businesses should follow- tips, tricks & trends. It all starts with social media

Hiring Tips, Tricks, and Trends for Small Businesses

Have you considered social media as a way to find potential employees?
Social media is a great way to market your business, but have you ever tried to use social media as a way to recruit for your business? LinkedIn, Twitter, and Facebook have over 535 million combined users, which is a lot of talent to tap into, and we mean using these networks as a way to screen for those with a poor online reputation. We mean actively using these sites to find quality candidates out there.
Business on Main’s Toddi Gutner offers a few hints on how to dive into social media as a recruiting tool without having it just waste your time. It can be difficult at first, since LinkedIn, Twitter, and Facebook don’t really target the specific professionals and the specific talents you’re looking for. You have to do some sorting. You also have to keep in mind how people find jobs on each of these sites. For Twitter, most see a tweet or retweet of a job posting, while on LinkedIn many are asking for referrals, or responding to job postings available. By knowing this, you can develop a strategy that’s suited for the particular social networking site. Inc Magazine published an excellent article last year on how to use each of these sites as a recruitment tool.
Also keep in mind that searching for candidates through social media is not for everyone. Sometimes, the specific talent you’re looking for just doesn’t congregate on these sites, or your location might be too small to make it worthwhile to sort through over 500 million people. For example, the state of Maine has the smallest market on Twitter. If you are based in Maine, maybe perusing Twitter for a candidate is not such a good idea.
To conclude, this excellent video from Business on Main showcases new technologies that help hiring managers and small business owners to streamline the hiring process, save time, and save money.

Thanks,
Have a great Day!
Joe Mosed
SuccessProgress.com

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